At times it can be beneficial to collect marketing data from your guests. For example, perhaps you'd like to ask the guest how they heard about your property. Or maybe you have some internal data that you want to collect with each reservation.
Settings > Important Settings > Marketing
- Define the question.
- Default answer (set within the list of possible answers).
- Description of the question. Displayed with the question when a guest books online.
- Option to display to the guest when booking online. If not checked, the guest will not see the question.
- Option to display within the guest control panel for each invoice. If checked, you will see the answer the guest provided or this is a field where you can enter internal data.
- Add your list of answers.
- Select a default answer.
What the Guest Sees When Booking Online
To view the question / changes in real-time please visit the Booking Page Editor here:
Overlaying Question Results on the Internal Calendar Tape
Withing Calendar Tape > Configuration Options > Color Assignments:
there is an ability to customize the colors of each reservation displayed on the calendar to correlate with the answer provided to the custom question. For some this is a very useful feature.
Read more about this feature here:
look for Calendar Tape Invoice Color Assignments